Flexible Learning That Enhances Your Potential
Micro-credential certification in Strategic and Change Management MGT3514 (BBM)
The programme is designed to develop and enhance students' understanding of key strategic management frameworks, theoretical contexts, decision-making processes and the intricacies of change management with regard to strategic thinking within business and change management. This programme highlights the integration of the knowledge of business into the process of strategic planning and execution.
Note: Subject relates to Bachelor of Business Management
This programme is designed, delivered, assessed and awarded by SEGi University through the SEGiUniDigital Platform.
Entry Requirements - No
Min. Age Requirement - 19 Years and Above
Language Proficiency - Yes
Numeracy Proficiency - No
Prerequisites - No
- Introduction to strategic and change management
- Pest analysis
- Product differentiation
- Value chain analysis
- Resources based view
- Strategic drift
- Intended and emergent economy
- Business environment
- Challenges in entering a market
- Vrio analysis
- Strategies and improvement for changes
- Bachelor of Business Management
Upon successful completion of this Bachelor of Business Management programme and meeting the necessary entry requirements, students will be able to progress into the following programme(s):
- Master of Financial Planning
- Master of Accountancy
- Master of Business Administration (Global Business)
- Master of Business Administration (General Management)
This module enable the students to identify and explain the variety of key alternative strategic choices relevant to the organization given its resources, competencies, and sources of competitive advantage.